PPC Ad Campaign for Travel Industry

Key Challenges Faced

Hiemind Digital collaborated with a London-based travel agency to launch a targeted Google PPC Ad campaign. The goal was to promote destination-specific travel packages, improve lead quality, and generate inquiries fast. Within just 3 months, the campaign placed the brand on Google’s first page and boosted lead flow exponentially.

  • No visibility on Google for high-competition keywords
  • Low lead inquiries for premium travel packages
  • Inability to target specific travel preferences (honeymoon, adventure, luxury, etc.)
  • Budget wastage due to non-performing keywords
  • Short travel planning window required faster customer reach

What Hiemind Digital Did

We built a multi-layered Google Ads campaign focused on seasonal demand, user intent, and high-converting destinations. With dynamic keyword insertion, custom landing pages, and retargeting strategies, the campaign captured travelers actively planning trips. Every ad group was customized per destination, budget, and traveler type (solo, couple, family, group).

How We Helped

Results Achieved

  • 237% increase in travel inquiries within 90 days
  • Lead conversion rate improved by 3.4x
  • Avg. cost-per-lead reduced by 42%
  • CTR of 8.1% – outperforming industry average
  • 10 out of 10 keywords ranked on 1st page
  • Top-performing package: Bali Honeymoon Deal with 67% lead share
  • Client Feedback: “Our bookings doubled in peak season thanks to Hiemind’s PPC execution!”

Frequently Asked Questions (FAQs)

Google Ads let you show your travel packages to people actively searching for trips. This means higher-quality leads and faster bookings compared to traditional advertising.

Yes! We create ad groups focused on each destination and customize the message to highlight your unique offerings and seasonal promotions.

For most travel agencies, starting between £500–£1500/month is ideal. We help you get the best ROI by optimizing keyword bids, targeting, and ad creatives.

Absolutely. We plan campaigns around travel trends and seasonal demand, ensuring your ads appear when booking intent is highest.

Our clients typically see 2.5x to 4x ROI within the first 3 months, depending on the package competitiveness and ad spend.

Yes. We can run search, display, video (YouTube), and remarketing campaigns to ensure maximum exposure across platforms.

Planning to fill your itinerary with real bookings?

Whether you offer luxury tours or budget-friendly packages, our PPC specialists will get your agency in front of travelers at the moment they’re ready to book. Let’s drive more leads and maximize ROI—before your competition does.

Claim Your Free PPC Campaign Audit Now.

Book A Free Strategy Call
Portfolio Details
  • Created By: Travel & Tourism
  • Category:
  • Timeframe: 3 Months
  • Location: London, UK
Back To Top Img