The Challenge
The brand struggled with poor visibility, minimal engagement, and stagnant follower growth across key social platforms. Without a clear content strategy or targeted campaigns, they couldn’t connect with their audience or scale their digital presence—especially in regulated European markets like the UK, Ireland, and Norway where competition was intense.
How Hiemind Digital Helped
To tackle the competitive Food & Beverage social space, especially in regulated European markets, we developed a robust, brand-first strategy tailored to the F&B and liquor segment.
Creative Brand Storytelling
Designed mouth-watering creatives, reels, and motion posts to reflect the brand’s culinary appeal and authenticity
Geo-Targeted Social Ads
Ran high-performing paid campaigns targeting UK, Ireland, and Norway with local preferences in mind
Engagement-First Posting
Developed a weekly content calendar focused on engagement-led content: polls, customer testimonials, behind-the-scenes, and more
Compliance-Aware Marketing
Navigated advertising restrictions for liquor promotions across European platforms carefully
Influencer Collaboration
Partnered with niche food bloggers and beverage reviewers to expand brand awareness
Insight-Driven Reporting
Provided weekly reporting with key performance metrics, audience insights, and post-wise analytics
Perfect Results We Achieved
Frequently Asked Questions (FAQs)
Yes, when done right with strong visuals and storytelling, SMM helps F&B and liquor brands connect with their audience emotionally and drive both visibility and conversions.
Absolutely. We adhere strictly to country-specific advertising laws and platform policies to ensure your content is both impactful and compliant.
Initial engagement and reach improvements usually begin within the first 4–6 weeks. For sales impact and sustained brand awareness, we recommend a 3–6 month strategy.
Yes, we offer complete social media management, which includes content creation, community engagement, and targeted paid campaigns.
Primarily Instagram and Facebook due to their visual nature and targeting capabilities. We also suggest Pinterest and YouTube Shorts for recipe reels or behind-the-scenes storytelling.
Yes, our detailed monthly reports cover reach, engagement, audience demographics, top-performing content, and recommendations.
We analyze audience behavior, use local trends and seasonal events, and A/B test different formats (reels, carousels, stories) to understand what resonates best in each country.
Ready to Take Your Food & Beverage Brand Social?
Don’t let your brand get lost in the noise. Our proven social media marketing approach is built to engage, convert, and grow your audience in competitive and regulated markets.
Book a Free 30-Minute Strategy Call with Our SMM Experts
Let’s discuss how we can craft a tailored campaign that serves your brand goals.
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